DASHBOARD GROUP

Archive for the ‘Alignment’ Category

Second Person

In Alignment, Leadership, Teamwork on September 6, 2011 at 8:12 am

We received a great response to our last blog post from Brad Hill, CEO of Site Organic. Here’s what he wrote:

“Equally important, I think, is to listen for first person language. “Here’s what I decided” communicates something very different from “Here’s what we can all do.” Followers are more likely to respect and rally around a leader who considers himself part of the team, not an aloof order-giver.

  • First person = ego
  • Second person = invested in the team
  • Third person = disengaged, CYA mentality”

I think Brad is exactly right.

You can’t finish in first place if everyone talks in the third person. But, you won’t build consensus if leaders operate in the first person.

So, maybe we all should have paid better attention in grammar class.

PS: If you are looking for a new web site, check out www.siteorganic.com. Brad and his team have built thousands of web sites for organizations that want to “produce fruit” online. They have done a great job for The Dashboard Group, and I am sure they will do a great job for you.

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking…Accelerate Your Results.

Developing Ultimate Teammates

In Alignment, Employee Engagement, Teamwork on July 11, 2011 at 6:44 am

One of our clients, BTI360 (www.bti360.com) has adopted the idea of Developing Ultimate Teammates as their “One Thing.”

We arrived at this idea after over a year of intense effort, debate, and corporate soul searching. We had early versions that worked well for a season, and constant refinement eventually led us to the big idea.

In Good to Great, Jim Collins talks about the build-up phase (where intense effort yields seemingly minimal gains) followed by the breakthrough (where exponential gains take the organization to unprecedented heights.)

And we are starting to experience the breakthrough!

At BTI360, the Developing Ultimate Teammates idea has transformed the organization. There is piercing clarity. The executive team is fully aligned. Every teammate has a clear development roadmap. Enthusiasm is at an all-time high. We are receiving unsolicited resumes from exceptionally qualified people who have heard about our strategy and want to be a part of the movement.

In an industry that is highly competitive, and frequently treats people simply as “bodies on a project,” BTI360 is a beacon of light. They are proof that being people-driven is an exceptional and differentiating business strategy.

BTI360 is an inspiration to me, and The Dashboard Group is very proud to have them as a client.

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking…Accelerate Your Results.

Mixed Signals

In Alignment, Execution, Teamwork on June 13, 2011 at 10:10 am

In the 1997 Indy 500, Tony Stewart hit the wall on lap 198 (of 200).  His accident brought out the yellow flag.   On lap 199, the starter waived the green flag, indicating that the race was back on, but the track lights still showed yellow, indicating that the race was still in a caution.

Arie Luyendyk saw the green flag and hit the gas, but Scott Goodyear saw the yellow-lights and hesitated.  Mixed signals cost Scott the Indy 500.

Unfortunately, organizations send these kinds of mixed signals all the time.

  • They say that people are their most important asset, but whack them unmercifully at the first downturn.
  • They declare that integrity is one of their core values, but tolerate people who shade the truth.
  • Their mission statement talks about teamwork, but the comp plan rewards only individual performance.

I could go on.  I’ve seen hundreds of examples of these kinds of mixed signals.  And just like they caused Scott Goodyear to lose the Indy 500, they cause organizations to dramatically underperform their potential.

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking … Accelerate Your Results.

One Direction

In Alignment on February 21, 2011 at 7:04 am

Left to their own devices, organizations become fragmented and misaligned. 

It happens slowly, almost imperceptively, but it happens.  In fact, we have yet to work with an organization that was not misaligned.  Sometimes, the executives are not on the same page.  Other times, the compensation plan is not aligned with the strategy.  Or the divisions are not aligned with corporate.  Or sales is not aligned with marketing.  Most of the time, it is all of the above!

Consider the following example:  an organization with 100 employees making an average of $100,000 / year running at 80% alignment is losing $2 million / year in productivity.  And that does not even count the losses from misaligned processes.

To address this problem, we developed the Drive One Direction process. 

The process starts with helping the organization define their One Thing, which provides clarity about what to align around.  Then, we use our 100 Points of Alignment toolset to systematically bring everything into alignment with the One Thing. 

So, is every person and every process in your organization 100% aligned?  If not, perhaps it is time for a check-up.

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.  

Shift Your Thinking … Accelerate Your Results.

Aligned Agility – Part 3

In Alignment on October 25, 2010 at 8:00 am

Alignment without agility creates a slow, unresponsive bureaucracy.  But agility without alignment creates chaos.

High-performance organizations keep these two (seemingly opposing) objectives in a dynamic tension.

There are some practical actions that leaders can take to create an organization that is both aligned and agile, including:

  • Flatten the organization. The more management layers an organization has, the slower it becomes.  We’ve seen structures where a Vice President supervised just two directors … and each director had only two managers … and each manager supervised only three employees.  Imagine getting a decision made in that bureaucracy!
  • Create smaller units. At Dell and Gore, they prefer units with less than 100 people.  When a unit grows beyond that, bureaucracy creeps in, formal controls replace interpersonal networks, and silos emerge.
  • Shorten the planning cycle. In today’s turbulent times, it is silly to create a “5 year strategic plan.”   Therefore, we advise clients to implement a rolling 18 month plan, composed of 6 discreet quarters.  This ensures that the planning horizon is greater than the current fiscal year, but allows progress to be monitored in 90 day increments.
  • Push decision-making down. Highly centralized structures are often implemented to give the CEO total control over decision making.  These are often created because of a lack of trust.  And far too often, the CEO becomes the bottleneck, preventing the kind of market and customer responsiveness that today’s economy requires.

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking … Accelerate Your Results.

Aligned Agility – Part 2

In Alignment on October 18, 2010 at 6:49 am

Last week, my partner Clay Parcells and I spoke on the subject of Extraordinary Leadership to a group of CXOs.  Clay spoke about the extraordinary times we are living in, and how they demand new kinds of leadership skills.

I spoke about translating extraordinary leadership into extraordinary organizational performance.  Here were the key points from my talk:

  • First, senior leaders must define the organization’s vision, strategy, and goals with far greater clarity.  In today’s turbulent times, casting a vague vision just won’t work.  People need to know exactly where the organization is going, and why.
  • Second, senior leaders must communicate the vision, strategy, and goals with far greater frequency.  In our experience, senior leaders under-communicate by a factor of ten.  In advertising, we measure reach and frequency.  Executives would be wise to do the same.
  • Third, senior leaders must make a more convincing case for the vision, strategy, and goals.   Just because you have explained them, doesn’t mean that people have bought them.  Many leaders assume and presume, often incorrectly.
  • Fourth, senior leaders must really walk the talk, and must not tolerate any destructive, undermining behavior.  They must act as One Team.  Research shows that people are very skeptical of senior leaders, and as our mothers always told us, “actions speak louder than words.”
  • Finally, senior leaders must “pull all the alignment levers.”  Everything in the organization must be brought into alignment with the vision, strategy, and goals.  They must systematically and rigorously root out all forms of “organizational hypocrisy.”

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking … Accelerate Your Results.

Aligned Agility

In Alignment on October 11, 2010 at 7:35 am

Recently, I took my new BMW 335i into the shop to have an upgraded suspension installed.

Why would you throw out the brand new suspension of a BMW and replace it with a new one?  Because I was not satisfied with the handling and performance.

The experience provided many interesting lessons for leaders interested in improving the performance of their organizations.

First, a suspension, like an organization, is an integrated system, comprised of dozens of interrelated components.   You can’t change one component of the suspension (like the shock absorbers) without impacting all of the other components.  Likewise, you can’t change one component of an organization (like compensation) without impacting all of the other components.

Second, a suspension, like an organization, is architected and engineered to accomplish a specific purpose.  My BMW is my daily driver, not a race car.  Thus, the suspension package I selected was designed to dramatically improve handling and agility while maintaining a reasonable ride quality.  Likewise, organizations are architected and engineered to execute a specific strategy.  As we always say, strategy precedes structure.

Third, a suspension, like an organization, must be aligned.  Interestingly, my brand new BMW was significantly out of alignment.  Once the new suspension was installed, the car was re-aligned … and the results were amazing.

More on the concept of aligned agility next week.

And if you are interested in learning more about my suspension upgrade, you can go to:

www.atspeedmotorsports.com – the shop that did the work for me

www.dinanbmw.com – the supplier of the upgraded suspension system

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking … Accelerate Your Results.

Brand Cohesion – Ferrari

In Alignment on September 27, 2010 at 7:20 am

I just returned from 10 days in Italy, including a visit to Venice – the city with no roads and no cars.

Venice has no road, no cars, but does have a Ferrari store.  Which was packed.

It is an amazing tribute to the power of the Ferrari brand that the city with no cars has a Ferrari store.

The store’s prominent feature was a red (of course) Ferrari Formula 1 car on display.  The store sold T-shirts starting at 40 euro, scale models of Ferrari cars, Ferrari sneakers, Ferrari hats, Ferrari luggage, Ferrari gloves, Ferrari pens, Ferrari sunglasses, Ferrari flags, and much more.

There was even a children’s section that sold Ferrari onesies, Ferrari baby shoes, and all sorts of other items to indoctrinate your child into the faithful.

I happened to be there on the weekend of the Formula 1 race at Monza Italy – the home of Ferrari.  The Ferrari Scuderia (Italian for stable) won the race, and the entire nation celebrated the win.

Very few brands achieve icon status.  Fewer still achieve the kind of fanatical evangelicalism of Ferrari.

The Ferrari brand and image has been carefully cultivated through incredible discipline … or what we have been calling brand cohesion.

So, as you contemplate building your brand, apply the Ferrari discipline, and maybe someday you’ll have fans buying your flags in a city with no roads.

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking … Accelerate Your Results.

Brand Cohesion

In Alignment, Execution on September 20, 2010 at 7:15 am

I’ve been writing a lot about alignment … so maybe it is time to change topics … but not too much.

I am a huge Apple fan.  (Full disclosure:  I stood in line for an iPad on day one, but still have my Dell XPS laptop with MS Office and my Blackberry.)

Recently, I read a great article on Fast Company.com by Cliff Kuang about Apple’s product design and branding discipline, what the author called “cohesion.”

Some of the key concepts outlined by Kuang are:

  • All (the new products) share a coherent design language:  Subtle cues link the devices, making each one feel like it’s part of something greater — namely, the Apple brand.
  • The discipline is back (though it’s a process that’s gone on quietly). The central point of reference, you’ll recall, was the MacBook Air, a brilliant design that introduced the shiny black accents and matte aluminum that you see all over Apple today.
  • The new line-up almost fully incorporates that DNA. And the overall consistency of that vision reveals itself in the details.
  • They feel like part of the family — and even something as tiny as the new iPod nano shares buttons, curves, finishes, and proportions with the mighty iPhone 4.

Kuang argues, quite correctly, that building this kind of brand cohesion takes incredible discipline.  Just like building a high-performance organization.

Read the entire article here:  http://www.fastcodesign.com/1662229/apples-new-products-reveal-stunning-brand-discipline

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking … Accelerate Your Results.

You can’t sell what you have not bought!

In Alignment, Leadership, Strategy on September 13, 2010 at 6:53 am

As we discussed last week, the executive team sets the “alignment bar” for their organizations.  Teams will never be more aligned than the executive they report to.

Why?

Because in order to effectively sell their employees on the vision, strategy, goals, and roadmap, executives must have fully bought into it.  Because you can’t sell what you have not bought.

And buying something – whether a car or a strategy – involves a predictable process:

  • First, people must understand the strategy.  As we mentioned last week, the confused mind always says no.
  • Second, people must come to believe that the strategy is right.  That it will work.  That it is the best one we could have chosen.  This can involve a process of gathering more information, having questions answered, and understanding what other alternatives were evaluated.
  • Third, people must buy-in to the benefits of the strategy for the organization.  They must believe that this strategy will help the organization grow and profit.  That it will help the organization position itself for long-term viability.  That it will help the organization win.
  • Finally, people must buy-in to the benefits of the strategy for them.  They must believe that they will grow and prosper and achieve their own personal goals.  They must internalize and personalize the benefits.  This last step is critical and is the evidence that someone is really bought-in.

When we interview executives, we listen for pronouns.  Do they describe things in the third person?  Do they say, “This is their vision.”  “They developed this new strategy.” Or do they use the first person, “This is our vision.”  “This is my strategy.”

This ownership is critical, because employees will see right through an executive’s shallow, tacit, arm’s-length, third-person sales-pitch on the new strategy.

Or as Zig Ziglar says, “you can’t be convincing if you are not convinced!”

The Shift Points blog is designed for Fast Lane leaders who want to leave their competitors in the dust.

Shift Your Thinking … Accelerate Your Results.

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